Sweater design: A cautionary tale

A humorous piece in the Guardian today is about an unfortunate sweater design being sold at the retailer FatFace.  As the tag line on the article says: “Shoppers have spotted an image that ‘cannot be unseen’ in the design of this FatFace sweater – much to their amusement”.

a cautionary tale

Photo: Publicity Image, from Guardian, “What a boob! Why this fair isle jumper is turning heads”, October 28, 2019

I looked at the sweater for a few minutes without seeing anything off; however, I can truthfully testify that once you see it, it cannot be unseen.

I asked Emma and Doug what I should name this post.  Emma, ever the smart alec and word pundit, came up with the following options within seconds:

  • Breast in show
  • Breast laid plans
  • Man’s breast friend
  • No breast for the wicked
  • Breast seller
  • Get it now before it’s laid to breast
  • Breast Buy

Doug, not to be outdone, provided the following (with help from Emma and Kelly):

There once was a girl from St. Jude
Whose sweater was terribly rude
With boobs by the row
It made quite the show;
Fair Isle's not meant to be lewd.

(Perhaps, as a family, we need to find a hobby?)

To all of you budding sweater designers, take this as a precautionary tale.  This could have been avoided with a change in colour scheme or pattern placement.  A test drive might be in order for your next design.

17 thoughts on “Sweater design: A cautionary tale

  1. Huh. That design is …unfortunate. But you all got some pretty good quips out of it!
    Breast cancer awareness sweater? Nope – still just a no 🙂

  2. highlandheffalump – Dingwall, Highlands, Scotland – I love making things and being creative, knitting, wet & needle felting, weaving, spinning, sea glass creations and more. You can find my crafting blog and business website at https://highlandheffalump.com, my travel posts have been relocated to https://highlandheffalump.travel.blog/ and my garden posts can be found at . https://highlandheffalumpsgarden.wordpress.com/
    highlandheffalump on said:

    I looked at the photo first and thought eek that looks like it’s got boobs on…should I tell her in the comments….then I read the words… Phew! Took me longer to spot the neckline boob row, but the lower one…oh dear me! Made me smile though.

  3. oh goodness, I think the top boob row is worst than the lower one, if that is possible! Also took me a couple of minutes, but yes, as you say, you cannot unsee it. LOL! Your jokes are the best.

  4. Kit Dunsmore – Kit Dunsmore is a writer and an artist who wants to live in a castle, own a fire-lizard, or at least get snowed in at the library. A Renaissance woman, she is curious about everything and uses writing as an excuse to learn about whatever she likes.
    Kit Dunsmore on said:

    OOPS! What a goof! And I love the blog titles and the limerick. Great reminder to really look at your designs from many distances.

      • Kit Dunsmore – Kit Dunsmore is a writer and an artist who wants to live in a castle, own a fire-lizard, or at least get snowed in at the library. A Renaissance woman, she is curious about everything and uses writing as an excuse to learn about whatever she likes.
        Kit Dunsmore on said:

        If they aren’t, they should be.

  5. very funny! Like you it took me a while, but I got it. I love all the quips and limericks, I think we would all have fun if we ever got together, that is the kind of thing we do well in my family. 🙂

  6. Alissa – This is a personal blog featuring knitting, sewing, spinning, dyeing, gardening, smallholding, and the occasional gluten free recipe.
    Alissa Head on said:

    I just bought socks with boobs all over them. A portion of the proceeds supports breast cancer research. 😁

  7. SRahman – We are providing Photo Editing Services for Photography, Product, Photo Retouching, Clipping Path, Background Removal, Image Masking, Color Correction, Neck Joint, Automotive Photo Editing and so on. If You Need any services just visit our website.
    SRahman on said:

    I think the top boob row is worst than the lower one. Overall nice sweater here.

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